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AskEllieđź’ś

Clear, expert support for SEND and benefits — made simple and affordable

🔥DLA Reconsideration Support

🔥DLA Reconsideration Support

ÂŁ30

I receive a huge number of messages from parents whose child’s DLA has been refused or awarded at a lower rate than expected.

In many cases, this doesn’t mean your child isn’t entitled.

It often comes down to how the application was understood — or how the information was presented.

This is where I help.

đź’ˇ What this service does

This service is designed to help you challenge a DLA decision properly.

I will:

  • Review your situation in full

  • Identify what may have been missed or misunderstood

  • Highlight where your child should be scoring

  • Help you clearly explain their needs in the right way

✍️ What you’ll receive

✔️ A full review of your case
✔️ Clear explanation of what likely went wrong
✔️ A fully written Mandatory Reconsideration response
✔️ Guidance on what to include and how to submit it
✔️ Suggestions for strengthening your evidence

🎯 Who this is for

This is for you if:

  • Your child’s DLA has been refused

  • You’ve been awarded a lower rate than expected

  • You feel their needs weren’t properly understood

  • You don’t know how to challenge the decision

⚠️ Important

This service provides structured guidance and written support, not legal advice.

AskEllie is based on:

  • UK benefits processes

  • DWP criteria

  • Real experience supporting families

You remain responsible for submitting your reconsideration.

⏱ Turnaround

Most responses are completed within 1–3 working days.

đź”— How it works

Once purchased:

  1. You’ll complete a short questionnaire

  2. Upload your decision letter (if available)

  3. I’ll review everything and prepare your response

đź’¬ Final note

Being refused can feel frustrating — but it’s often not the end.

Many successful outcomes come from properly structured reconsiderations.

This service is here to help you do that.

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Nicola B

I honestly thought that was it when we got refused. I didn’t know how to challenge it or what to say. This helped me understand exactly what went wrong and gave me clear wording to use. It took so much stress off and made me feel confident submitting the reconsideration.”

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Tom Harper

Really impressed with this. The original decision didn’t reflect my child at all, but I didn’t know how to put that into words. The response I received made everything much clearer and showed me exactly how to challenge it properly.

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Ellie Jenkins

Clear, supportive, and gave me the confidence to challenge the decision properly.

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Claire W

We were refused DLA and I honestly didn’t know where to start with challenging it. I felt like they hadn’t understood my child at all. This helped me see exactly what had been missed and how to explain it properly. The reconsideration was clear, structured, and actually reflected our day-to-day life. I finally felt like we had a proper chance.

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Natt

I knew the decision wasn’t right but didn’t have the confidence to challenge it. This broke everything down so clearly and showed me where things had been misunderstood. The wording made such a difference — it wasn’t emotional, just factual and strong. It gave me the confidence to send it off knowing it actually explained things properly.

Submit Your Request

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Terms & Conditions

Terms and Conditions – AskEllie

PLEASE READ THESE TERMS CAREFULLY BEFORE PURCHASING OR USING THIS SERVICE

By purchasing or using any services provided by AskEllie (operated by Oliver Lee), you agree to the following Terms.

1. About the Service

AskEllie provides guidance to parents and carers navigating:

  • SEND (Special Educational Needs and Disabilities)

  • EHCP processes

  • School and Local Authority issues

  • UK benefits (DLA, UC, Carer’s Allowance and related support)

Support is based on:

  • UK legislation and statutory guidance

  • The SEND Code of Practice

  • Recognised advocacy resources (e.g. IPSEA, SOS!SEN)

  • Practical experience

2. How the Service Works (AI-Assisted Support)

AskEllie operates using a hybrid AI-assisted model to deliver personalised support efficiently and at a lower cost.

This means:

  • Your information is processed using advanced AI systems and custom-built agents trained on relevant UK legislation, statutory guidance, and recognised support resources

  • AI is used to analyse, structure, and draft responses based on the information you provide

  • All outputs are reviewed, refined, and issued by AskEllie before being delivered to you

By purchasing or using this service, you acknowledge and agree that:

  • AI forms a core part of how the service is delivered

  • Responses may be partially generated using AI systems

  • While reviewed, responses may still contain errors, omissions, or misinterpretations

  • No guarantee is made that outputs will be fully accurate, complete, or up to date

You are responsible for:

  • Reviewing all content provided

  • Deciding how to use the information in your individual circumstances

This approach allows AskEllie to provide structured, personalised support at a significantly lower cost than traditional advisory services.

3. Nature of the Service

This service provides:

  • Written guidance

  • Suggested strategies

  • Template wording

This is not:

  • Legal advice

  • Medical advice

  • Financial advice

AskEllie:

  • Does not act as a solicitor or representative

  • Cannot contact or act on your behalf

  • Cannot guarantee outcomes

You remain fully responsible for all actions taken.

4. Delivery

  • Support is delivered in written format only

  • No live calls unless explicitly stated

  • Timeframes are not guaranteed

5. Payments & Refunds

  • All services are digital and personalised

  • Work begins shortly after purchase

Therefore:

  • No refunds once work has started

  • All sales are final

Refunds may be issued at our discretion only.

6. Your Responsibilities

You agree to:

  • Provide accurate and complete information

  • Only share documents you are authorised to share

  • Use the service responsibly

We are not responsible for outcomes based on incorrect or incomplete information.

7. Document Use & Risk

By submitting documents:

  • You confirm you have the right to share them

  • You accept they may be processed and summarised

AskEllie:

  • Does not guarantee secure transmission of data

  • Is not liable for risks inherent in online sharing

8. Document Uploads & Data Responsibility

As part of this service, you may choose to upload or share documents for review.

By doing so, you acknowledge and agree that:

  • You are solely responsible for any documents or information you submit

  • You confirm that you have the legal right and permission to share all content provided

  • You understand that documents may be processed using AI-assisted systems as part of the analysis and response generation process

  • This may include extracting, summarising, and structuring information to produce your personalised response

Important Data Warning

You are strongly advised to:

  • Remove or redact names, addresses, dates of birth, and any identifiable personal information before uploading

  • Avoid sharing highly sensitive or confidential information unless absolutely necessary

Any information you choose to provide is submitted at your own discretion and risk.

AskEllie:

  • Does not accept liability for any personal, sensitive, or confidential data you choose to upload

  • Is not responsible for misuse, exposure, or consequences arising from the submission of such information

  • Cannot guarantee that any digital system used in the process is completely secure

9. Intellectual Property

All outputs remain the property of AskEllie.

You are granted personal-use rights only.

You may not copy, sell, or distribute content.

10. Limitation of Liability

We do not guarantee:

  • Successful claims or appeals

  • Decisions by authorities

To the fullest extent permitted by law, AskEllie is not liable for:

  • Any loss or damages

  • Decisions made using the service

11. Third Parties

We are not responsible for:

  • Payment providers (Stripe, PayPal, Stan Store)

  • External organisations or decisions

12. Service Refusal

We may refuse or cancel services at any time.

13. Governing Law

England and Wales.

14. Updates

Terms may be updated at any time.

2. PRIVACY POLICY

(This is critical for GDPR compliance — especially because you're handling sensitive child/SEND data)

Privacy Policy – AskEllie

AskEllie respects your privacy and is committed to protecting your personal data.

1. What We Collect

We may collect:

  • Name and contact details

  • Information about your child’s needs

  • Documents you submit

  • Messages and support requests

This may include sensitive personal data.

2. How We Use Your Data

We use your data to:

  • Provide personalised guidance

  • Review and summarise documents

  • Generate responses

We do not use your data for:

  • Advertising

  • Selling to third parties

3. AI Processing

Your data may be processed using AI systems to:

  • Analyse information

  • Generate structured responses

This processing is:

  • Controlled

  • Purpose-limited

  • Reviewed before delivery

4. Legal Basis (UK GDPR)

We process your data under:

  • Consent (you submit it voluntarily)

  • Legitimate interest (to deliver the service)

5. Data Storage

  • We minimise storage wherever possible

  • Data is only retained as long as necessary

6. Data Sharing

We do not share your data except:

  • Where required by law

  • With essential service providers (e.g. payment platforms)

7. Your Rights

Under UK GDPR, you can:

  • Request access to your data

  • Request deletion

  • Request correction

8. Security

We take reasonable steps to protect your data.

However:

  • No system is 100% secure

  • You share data at your own risk

9. Contact

Email: hello@askellie.co.uk

3. AI TRANSPARENCY NOTICE (IMPORTANT)

(This is what really protects you if anyone challenges “AI use” later)

AI Transparency Notice – AskEllie

AskEllie uses advanced AI systems to support the delivery of its services.

How AI is Used

AI is used to:

  • Process and structure information

  • Draft responses based on your input

  • Apply relevant legal and guidance frameworks

Human Oversight

  • All outputs are reviewed before being provided

  • AI does not act independently

Limitations

AI systems:

  • May produce errors or omissions

  • Are not a substitute for professional advice

Your Responsibility

You must:

  • Review all outputs

  • Use your own judgement before acting

4. SIMPLE DISCLAIMER (USE ON SALES PAGE)

(Put this directly on Stan Store page — this is VERY important)

Disclaimer

AskEllie provides guidance only and is not a legal, medical, or financial service.
All responses are based on information provided and may involve AI-assisted drafting.
No outcomes are guaranteed.

Total :ÂŁ30
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