The Digital Marketing Starter Kit
A simple, do-it-this-weekend workbook for busy mums starting their digital marketing journey
After 20 years in the corporate world, 7 years running an Instagram brand and 13 years as a mum, I realised something.
I needed to find my own digital voice and create something that came from experience and the heart, not just copy someone else's Digital Product. This workbook will help you do the same.
Between the school run, the washing and the to-do list, digital marketing can feel like one more thing you "should" be doing. This guide helps you understand what your offer should be, and why, and how to bring your own strengths and experience into it.
It cuts through the noise. It's a step-by-step workbook in plain English, with no jargon, no fancy equipment and no pressure to be perfect. It helps you find your own vibe and work out what you have to offer people.
Inside you'll:
Get clear on who you want to help and what you could offer them
Choose a simple digital product to create
Learn how to create that product
Plan content with the 3-pillar method and 30 post ideas
Write hooks and captions that get read
Talk to camera without the panic
Sell without feeling pushy
Follow a 7-day plan and a 30-day content planner
Perfect for you if: you're a mum who wants to start earning or growing online, you only have a few hours a week, and you'd rather have clear steps than a 10-hour course.
Instant download. Work through it at your own pace, in small chunks around family life.
This workbook provides general educational information and doesn't guarantee any results or income.