The Deal Narrative Kit

🧠 THE DEAL NARRATIVE KIT (FREE)

Turn financial data into CFO-aligned sales narratives

Stop writing outreach based on features and job titles. Start writing narratives based on business truth, financial pressure, and strategic priorities.

This free Notion workspace gives you the exact system I use to research accounts and build executive-level positioning in 15 minutes.

📦 WHAT'S INSIDE

📊 Business 101 (for Sellers)

A simple breakdown of revenue, COGS, margins, OPEX, EBITDA, and cash flow — and how they shape buying behavior.

No finance degree required.

🗂️ The Financial Narrative Tracker

Your account research dashboard built around 4 inputs:

Business Engine
How the Business Makes Money
Financial signals
CFO initiatives & strategic priorities
POV narrative builder

🧠 The Narrative Builder Workflow

A 5-step process to build executive-level positioning:

Identify financial pressure
Understand who feels it
Detect the capability gap
Position your solution
Tie it back to business outcomes

🤖 AI Prompt Pack

All the prompts you need to research any enterprise account (the same prompts from my financial teardowns).

🎯 WHAT YOU'LL BE ABLE TO DO

After 10 minutes with this kit, you'll be able to:

✅ Identify financial pressure that drives buying urgency

✅ Build CFO-aligned narratives fast

✅ Write outbound that sounds like you understand the business

✅ Run strategic discovery (not generic questions)

✅ Speak to executives with credibility

This is the foundation behind every financial teardown I publish.

👤 WHO THIS IS FOR

Enterprise AEs who sell into the C-suite
SDRs leveling up their account research
Founders doing their own sales
Account-based sellers managing strategic accounts

Basically anyone who wants to stop sounding like every other seller

🚀 WHY IT'S FREE

This kit introduces the core thinking behind my financial teardown articles and my approach to enterprise selling.

If you want the complete system with advanced prompts, templates, and frameworks, I'll tell you about that later.

For now, just try the free kit.

The Deal Narrative Kit

🧠 THE DEAL NARRATIVE KIT (FREE)

Turn financial data into CFO-aligned sales narratives

Stop writing outreach based on features and job titles. Start writing narratives based on business truth, financial pressure, and strategic priorities.

This free Notion workspace gives you the exact system I use to research accounts and build executive-level positioning in 15 minutes.

📦 WHAT'S INSIDE

📊 Business 101 (for Sellers)

A simple breakdown of revenue, COGS, margins, OPEX, EBITDA, and cash flow — and how they shape buying behavior.

No finance degree required.

🗂️ The Financial Narrative Tracker

Your account research dashboard built around 4 inputs:

Business Engine
How the Business Makes Money
Financial signals
CFO initiatives & strategic priorities
POV narrative builder

🧠 The Narrative Builder Workflow

A 5-step process to build executive-level positioning:

Identify financial pressure
Understand who feels it
Detect the capability gap
Position your solution
Tie it back to business outcomes

🤖 AI Prompt Pack

All the prompts you need to research any enterprise account (the same prompts from my financial teardowns).

🎯 WHAT YOU'LL BE ABLE TO DO

After 10 minutes with this kit, you'll be able to:

✅ Identify financial pressure that drives buying urgency

✅ Build CFO-aligned narratives fast

✅ Write outbound that sounds like you understand the business

✅ Run strategic discovery (not generic questions)

✅ Speak to executives with credibility

This is the foundation behind every financial teardown I publish.

👤 WHO THIS IS FOR

Enterprise AEs who sell into the C-suite
SDRs leveling up their account research
Founders doing their own sales
Account-based sellers managing strategic accounts

Basically anyone who wants to stop sounding like every other seller

🚀 WHY IT'S FREE

This kit introduces the core thinking behind my financial teardown articles and my approach to enterprise selling.

If you want the complete system with advanced prompts, templates, and frameworks, I'll tell you about that later.

For now, just try the free kit.