The Powerhouse™️ Full Experience

The Powerhouse™️ Full Experience

Complete Brand Transformation & Launch Experience | 6–8 Weeks

The Powerhouse™ is Hapn’s signature five phase brand transformation for businesses ready to elevate how they look, how they’re perceived and how they show up in their market.

Because sometimes the business has already evolved but the brand hasn’t caught up.

Your experience, your offer and the quality of what you deliver may have grown, while the identity representing it still belongs to an earlier version of your business.

That’s the gap The Powerhouse™ is designed to close.

This isn’t simply logo design.

And it isn’t a rebrand that ends with a folder of files.

Over five carefully developed phases, we take your brand from its strategic foundations through to a complete visual identity, real world presence, professionally produced campaign and launch.

One cohesive brand. Built from the inside out.

PHASE 1 THE BLUEPRINT

Before we design how your brand looks, we define what it needs to communicate.

The Blueprint creates the strategic and creative foundation for everything that follows.

We explore your business, audience, market, positioning and ambitions to establish a clear direction for the brand you’re becoming.

Your Blueprint includes:

• Brand discovery & strategic direction
• Audience positioning
• Competitor positioning
• Brand personality & values
• Brand differentiation
• Creative direction
• Visual moodboard & aesthetic direction
• Brand strategy development

This becomes the blueprint we build your entire brand around.

PHASE 2 THE IDENTITY

This is where the strategy becomes recognisable.

We translate your Blueprint into a bespoke visual identity designed to create recognition, consistency and a stronger perception of your business.

Rather than designing a logo in isolation, we create an interconnected identity system that can grow with your brand.

Your Identity includes:

• Bespoke logo suite: primary; alternative; and supporting marks
• Monogram or crest where appropriate
• Typography suite & font files
• Complete brand colour palette
• Supporting visual brand elements
• Brand art direction
• Brand mockups
• Full brand guidelines

The goal isn’t simply to make your business look beautiful.

It’s to make it recognisably yours.

PHASE 3 THE PRESENCE

A strong identity shouldn’t exist only inside a brand guidelines document.

The Presence takes your new identity and builds the visual world your audience will actually experience.

We create the assets and touch points needed to make your brand feel considered and consistent across digital, social and real world environments.

Your Presence includes:

Social Media

• Cover banners
• Highlight covers
• 20 bespoke grid templates
• 30 bespoke story templates
• Social media mockup grid

Print & Marketing

• Business card design & 100 printed cards
• Flyer design & 100 printed flyers
• 2 × A2 promotional posters
• 1 × roller banner

By this stage, your branding isn’t simply an identity.

It has a presence.

PHASE 4 THE CAMPAIGN

Now we bring the brand to life.

Instead of handing you a new identity and leaving you to source content that fits it, Hapn professionally directs the visual campaign surrounding your new brand.

Your campaign production is designed around the creative direction established during The Blueprint, ensuring your photography, video and brand identity all belong to the same visual world.

Your Campaign includes:

• 4 hour studio hire
• Professional photographer
• Professional videographer
• Hapn creative direction
• Professional brand photography
• Professional brand videography
• Fully edited media
• B-roll content library
• Face to camera / UGC-style marketing footage

Additional studio hours can be arranged at an additional cost.

PHASE 5 THE LAUNCH

A transformation isn’t complete until people see it.

The final phase of The Powerhouse™ is about taking everything we’ve built and preparing your new brand to enter the market with intention.

Rather than quietly changing your logo and hoping people notice, we’ll give you the creative assets and direction needed to introduce the new era of your business properly.

Your Launch includes:

• Promotional brand release video
• Launch creative direction
• Launch ready visual assets
• Content rollout direction
• Guidance on using your new identity consistently
• Complete brand strategy documentation
• Final brand guidelines & asset suite

You’ll leave The Powerhouse™ knowing not only what your new brand looks like but how to use it.

FIVE PHASES. ONE COMPLETE TRANSFORMATION.

The Blueprint.
We establish the direction.

The Identity.
We make it recognisable.

The Presence.
We build its world.

The Campaign.
We bring it to life.

The Launch.
We make it Hapn.

The result is a brand designed to look, communicate and show up at the level your business is ready to operate.

Not just different.
Not just prettier.
Powerful, intentional and built to be remembered.

INVESTMENT: £4500

Pay in full: £4500

or choose a flexible investment option:

4 monthly payments of £1125

6 monthly payments of £750

12 monthly payments of £375

Your first instalment secures your place and begins your Powerhouse™ experience!

The Powerhouse™
We don’t just build brands. We electrify them.