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Lauren Petrowski

TV Host, Media Expert, Speaker with 20 years of on camera experience

Pitch to Publicity

Pitch to Publicity

$179$299

By the end of this short course, you will have a better understanding of how local media works, what to do and not do when pitching to media, how to develop and stick to your message, what to know to prepare for interviews and media appearances, along with proven tips to gain confidence to be on camera.

This guide is for you if you’re looking to:

  • Get media exposure for your brand or business

  • Learn how to get your pitch noticed

  • Gain confidence to be on camera

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Courtney J.

If you’re looking to improve your PR game, this course is a must! Lauren brings invaluable insight to the table. The content was practical and easy to follow - offering actionable tips on personalizing pitches and keeping them short and concise to grab a media professional’s attention. Her warm demeanor made the entire learning experience feel welcoming and engaging. I walked away with a ton of great advice that I can immediately put into practice for my small business.

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Patty H.

This course was super helpful for getting a handle on how to pitch to local media without feeling overwhelmed or awkward. One of my favorite parts was the Purpose Worksheet—it really helped shift my mindset. Media outreach isn’t just about getting attention, it’s about building a real connection with reporters and sharing something valuable with their audience. That made everything feel a lot less intimidating. I left the course feeling way more confident about reaching out to the media and showing up as the face of my business. Highly recommend it if you want to grow your visibility without feeling salesy or lost.

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