Get the Exact Plan I’d Build for Your Business

Stop guessing what to fix. Let’s figure it out together.

You know your marketing should be doing more than it is.

Maybe leads come in, but inconsistently. Maybe people are finding you but not taking the next step. Maybe referrals are still doing most of the heavy lifting. Or maybe you’ve accumulated a website, content, emails, lead magnets, ads and half-built funnels...but none of it feels like a reliable way to get clients.

And when you can’t see exactly where the problem is, everything starts looking like the problem.

You question your offer. Rewrite your website. Post more. Try ads. Change your messaging. Download another template. Build something new.

Meanwhile, you still don’t know what actually needs fixing.

The Marketing Machine Audit + Gameplan is a private 1:1 working session where we stop guessing and go through your marketing together.

We’ll figure out what’s working, what’s missing, where potential clients are getting stuck, and what I would prioritize if this were my business.

You’ll leave with a clear, prioritized plan for what to fix, build, change or stop doing next.

$297 • 60–90 minute private session • Custom action plan

And if you decide you want me to build your Client Engine afterward, your $297 is credited toward the build.

You probably don't need to do more marketing.

You need to know which marketing deserves your attention.

There are a dozen reasons a service business can struggle to get clients consistently.

You might genuinely need more visibility.

Or plenty of people could already be finding you, but your messaging isn't giving them a reason to stick around.

Maybe you're getting leads, but there's nothing meaningful happening after they opt in.

Maybe you have a great offer, but you're asking someone to make too big of a decision too quickly.

Maybe your sales calls are doing all the work your marketing should have done beforehand.

Maybe you have all the right pieces, but they're operating completely independently from one another.

Those are six different problems.

And they shouldn't get the same solution.

That's what we'll figure out during your audit.

Here's what we're going to look at.

Before our call, I'll review the marketing you currently have so we don't spend the first 30 minutes with you explaining your business to me.

Then we'll work through the entire client journey together, including your:

Offer + positioning
Is it immediately clear who you help, what problem you solve, and why someone should care?

Traffic + visibility
Are enough of the right people finding you? And are you relying too heavily on one source?

Website + funnels
When someone becomes interested, is there an obvious and compelling next step?

Lead capture
Are you giving people who aren't ready to buy yet a reason to raise their hand?

Email + follow-up
What happens after someone becomes interested but doesn't buy immediately?

Trust + proof
Are you answering the questions and objections that keep potential clients from moving forward?

Conversion
Is the jump from interested → inquiry → booked call → client actually working?

Tracking + measurement
Do you know what's producing leads, calls and revenue...or are you mostly guessing?

We're not looking for tiny things to critique for the sake of filling a report.

We're looking for the few things most likely to be costing you opportunities right now.

This is probably for you if...

You're good at the actual thing you sell.

That's important, because this session isn't designed to rescue an offer nobody wants.

It's for service providers, consultants, coaches and small teams who know they can get clients results but don't have a reliable enough way to get those clients in the first place.

Maybe you're relying heavily on referrals and word of mouth.

Maybe you're posting consistently but can't connect that activity to actual sales.

Maybe you've tried ads and weren't sure whether the ads, funnel or offer was the problem.

Maybe you've built so many disconnected pieces that you don't know what to keep.

Or maybe your business does generate leads and clients, but it's inconsistent enough that every slow month sends you scrambling for something new.

You do not need a polished funnel before booking this.

You do not need to already be running ads.

And you definitely don't need to clean up your marketing before I see it.

I want to see what's actually happening.

What you leave with

This isn't a call where we spend an hour talking about marketing and you leave with 14 pages of notes you never look at again.

By the end, you'll know where I'd focus first and why.

You'll receive your personalized Marketing Gameplan, including the biggest gaps I found, what I'd keep, what I'd change, what I wouldn't waste time on right now, and the order I'd tackle everything in.

You'll know whether your biggest issue is getting found, capturing leads, follow-up, messaging, conversion, your offer, or the way those pieces are working together.

Most importantly, you'll have an actual order of operations.

Because “fix my marketing” is overwhelming.

“Do these three things first” is doable.

One-time investment: $297

Free Audit vs. Marketing Machine Audit

Already looking at my Free Mini Marketing Audit and wondering what the difference is?

The free audit is a quick outside set of eyes.

I review what you send me and record a 5–7 minute Loom showing you 3–5 immediate things I notice and would address first.

The Marketing Machine Audit goes much deeper.

We spend 60–90 minutes together, work through your entire marketing setup, diagnose why the problems are happening, talk through your questions in real time, and turn everything into a prioritized implementation plan built around your business.

Free Audit: “Michelle, what do you notice?”

Marketing Machine Audit: “Michelle, help me figure out exactly what I should do.”

If you already know you want the second answer, start here.

How it works

1. Book your Audit + Gameplan

Purchase your session for $297 and choose a time that works for you.

2. Send me your marketing

You'll complete a short pre-audit questionnaire and send over whatever you currently have: website, funnel, emails, ads, lead magnets, offers, analytics or anything else relevant.

Don't make it pretty first. I want the real version.

3. We spend 60–90 minutes working through it

I'll come to the call having already reviewed your setup. We'll walk through what I found, dig into the problems together and determine what actually deserves your attention.

This is a working session, so bring your questions.

4. You get your Gameplan

After the call, you'll have a prioritized plan showing what I'd fix, build or change first and how the pieces should work together.

Then you decide what happens next.

You can take the plan and run.

There's no requirement to hire me afterward.

Implement it yourself. Hand it to your VA. Give it to your marketing person. Work through it over the next 90 days.

It's yours.

But if you get to the end of our session and think, “Great. I understand exactly what needs to happen. I also absolutely do not want to build all of this myself,” there's another option.

I can build the Client Engine for you.

And if you decide to move forward, the full $297 you paid for your Audit + Gameplan is credited toward your Client Engine build.

So you aren't paying twice to solve the same problem.

What could change when you fix the right problem?

The point of this session isn't to give you more marketing homework.

It's to stop wasting effort on the wrong things.

That might mean realizing you don't need to spend more on traffic because enough people are already finding you.

It might mean discovering that warm leads are disappearing because follow-up stops after two emails.

It might mean simplifying an offer people aren't understanding.

It might mean adding a step before the sales call so prospects arrive already understanding what you do and why they need it.

Or it might mean discovering that you already have 80% of the system sitting in different tools and documents. It simply needs to be connected.

That's why we diagnose before we prescribe.

And yes, there's a guarantee.

If we finish your session and you don't walk away with clear, specific actions you can actually implement, tell me.

I'll refund your $297.

I'm not interested in charging you for 90 minutes of marketing theory you could have gotten from Google.

You should leave knowing exactly what I would do next if I were sitting in your chair.

You don't need another thing to try.

You need to know what deserves fixing.

If getting clients still feels more unpredictable than it should, let's stop guessing at the reason.

I'll look at the marketing you already have, we'll diagnose the problem together, and you'll leave with a plan built around your offer, your audience, your current setup and your goals.

$297 • 60–90 minutes • Personalized Marketing Gameplan

100% of your $297 is credited toward a Client Engine build if you decide you want me to implement the system for you.