
I built Studio Witzenhausen into a 10K+ a month AI studio working with fashion and luxury brands. This course is the exact playbook I use, start to finish. The one I wish someone had handed me on day one.
You already know how to make good images. What most AI creatives are missing is the business around them. That’s what you’ll build here.
What you’ll learn
How to pick your lane, your deliverables and your model, so a brand gets what you do in one sentence
How to package your offers and price them with confidence
How to turn your portfolio into something that sells for you
Where brands that actually pay are hiding, and how to reach out without feeling pushy
How to answer an inquiry, send a quote fast and close
How to turn one-off projects into monthly retainers
How to run your studio with AI tools so you’re not doing every task by hand
How to raise your prices and grow when you’re ready
What changes for you
You stop saying “I make AI images” and start introducing yourself as a studio
You know your number and you say it without flinching
Clients come back every month instead of disappearing after one job
Your week has a system, so you’re building and not just reacting
How your life gets better
Income you can plan around
Working with brands you actually love
More time back, because the boring stuff runs itself
The confidence of knowing exactly what your next step is
Why now?
Brands need more visuals than ever and very few people can deliver them at brand level. Agencies are hiring AI teams and they’ll catch up. The operators who set up their studio now are the ones who’ll own those client relationships.
Skip this and you’ll probably keep doing what most AI creatives do. Post great work and wait for DMs that never come.
You’ve got the eye. Let’s build the studio around it.
AI is evolving quickly.
The Studio Course was created to give you a clear path forward.
It's beginner friendly and in English. The lesson are between 10-15 min long, no tutorials, just theory
Instead of figuring everything out on your own, you’ll learn a structured workflow that helps you create stronger visuals, faster.
Inside the course you’ll find a growing system designed to evolve with the tools and the industry.
You’ll get:
• Lifetime access
• Continuous updates
• 17 lessons of 10 to 15 minutes each, slides with me talking you through it
• No screen-recorded tool tutorials. This is strategy, not software.
How long does the course take?
There’s about 2,5 hours of video in total. You could watch it all in an afternoon, but the real value is in doing the exercises. I’d plan 3 to 4 weeks so you can actually build your studio as you go.
How long are the lessons?
Around 10-15 minutes each. Short enough to watch with your morning coffee, and every lesson ends with something to do so you’re making progress, not just watching.
Who is this course for?
AI creatives, photographers and designers who can already make good visuals and want to turn that into a real business with paying brand clients.
Do I need to be an AI expert already?
No. You need to be comfortable creating images with AI, but this course is about the business side: picking your lane, pricing, finding clients and keeping them. If you want to sharpen your creative direction skills first, Direct AI Campaigns is the one to start with.
What tools do I need?
To follow the course, nothing. Just watch and take notes. Once you start setting up your own studio, I’d advise a laptop, one AI suite like Higgsfield or Freepik, and Claude or ChatGPT for briefs, prompts and outreach.
I don’t have a portfolio or any clients yet. Is this still for me?
Yes, honestly that’s the best time to start. You’ll build your portfolio inside the course and learn how to land your first client using speculative campaigns, so you’re not waiting for someone to give you a chance.
Due to the digital and instantly accessible nature of this course, all sales are final and no refunds will be issued.