
If you’re an aspiring or developing model, you’ve probably asked yourself:
What type of model am I?
How do I stand out in such a competitive industry?
What should I post on Instagram?
Why am I not getting noticed or booked?
This course is your answer.
Created by Lady B Founder of Lady Boss Events and Creative Director / Lead Runway Coach at The Runway Academy this program is designed to help you build a clear model identity, develop a strong personal brand, and use Instagram strategically to get seen.
This is not just theory.
This is the exact branding and positioning framework used to develop confident, industry-ready models.
Part 1 — Model Identity & Branding Foundation
Define your model identity and niche
Build your personal brand foundation
Create your visual branding direction
Plan your branding shoot
The workbook is divided into two key parts:
Part 1 — Model Identity & Branding Foundation
Part 2 — Social Media & Visibility Strategy (Also Available in our store)
Each section builds on the previous one.
Do not skip ahead
Step-by-step exercises you can complete at your own pace
Structured prompts used inside The Runway Academy
Workbook Part 1 (PDF)
How to Use This Workbook (Guide)