You Know How. Turn It into a Course.

$197

Headline

You already know how to do something people keep asking you about. Here is how to turn it into a course they can buy.

Body

Viewers ask the same question under three different videos. A friend asks you to "just show me how you did that." You explain it again. And again.

That repeated question is a course waiting to be built. Most creators never build it. Not because they don't know the skill, but because they don't know the path from "I can do this" to a finished, hosted product with a checkout.

Zag walks that path with you in six modules, start to finish, using one running example the whole way through:

Niche. Choose one learner, one problem and one result you can show, built on something you have actually done.
Outline. Work backward from the finished project and build the shortest learning path that leaves nothing out.
Script. Turn your real process into clear instruction, with every step matched to something on screen.
Record. Record a pilot lesson first, test it on a real learner, then finish the set without overbuilding.
Host. Put the course on Stan Store, set the price, and walk the purchase and access path as a student.
Sell. Teach something useful in a video, then introduce the course with one clear next step.

The final project puts it together: one focused course, a working purchase-and-access path, and one published video that introduces the offer.

You won't need a website, a team or a studio. You need one skill you can demonstrate and the willingness to follow the steps.

$197, one time. Self-paced.

What you'll learn

How to pick a course topic from what you can actually demonstrate
How to read viewer questions for course ideas
How to define the learner, the finish line, the prerequisites and what stays out
How to outline a course backward from the finished project
How to give every lesson one job, one demonstration and one check
How to script from a real walkthrough and use AI as an editor
How to record in replaceable sections and test a pilot lesson
How to set up a native eCourse on Stan Store and test it as a student
How to introduce your course inside a useful video, with clear disclosures

Curriculum

Module 1 — Niche: Find the Specific Thing You Can Teach (1.0 intro + lesson)

Module 2 — Outline: Build the Shortest Complete Learning Path (2.0 intro + lesson)

Module 3 — Script: Turn Your Process into Clear Instruction (3.0 intro + lesson)

Module 4 — Record: Make the Course Easy to Follow (4.0 intro + lesson)

Module 5 — Host: Make Purchase and Access Work (5.0 intro + lesson)

Module 6 — Sell: Make the Offer Inside a Useful Video (6.0 intro + lesson)

Final Project — Publish One Complete, Teachable Course

You Know How. Turn It into a Course.

$197

Headline

You already know how to do something people keep asking you about. Here is how to turn it into a course they can buy.

Body

Viewers ask the same question under three different videos. A friend asks you to "just show me how you did that." You explain it again. And again.

Zag walks that path with you in six modules, start to finish, using one running example the whole way through:

Niche. Choose one learner, one problem and one result you can show, built on something you have actually done.
Outline. Work backward from the finished project and build the shortest learning path that leaves nothing out.
Script. Turn your real process into clear instruction, with every step matched to something on screen.
Record. Record a pilot lesson first, test it on a real learner, then finish the set without overbuilding.
Host. Put the course on Stan Store, set the price, and walk the purchase and access path as a student.
Sell. Teach something useful in a video, then introduce the course with one clear next step.

The final project puts it together: one focused course, a working purchase-and-access path, and one published video that introduces the offer.

You won't need a website, a team or a studio. You need one skill you can demonstrate and the willingness to follow the steps.

$197, one time. Self-paced.

What you'll learn

How to pick a course topic from what you can actually demonstrate
How to read viewer questions for course ideas
How to define the learner, the finish line, the prerequisites and what stays out
How to outline a course backward from the finished project
How to give every lesson one job, one demonstration and one check
How to script from a real walkthrough and use AI as an editor
How to record in replaceable sections and test a pilot lesson
How to set up a native eCourse on Stan Store and test it as a student
How to introduce your course inside a useful video, with clear disclosures

Curriculum

Module 1 — Niche: Find the Specific Thing You Can Teach (1.0 intro + lesson)

Module 2 — Outline: Build the Shortest Complete Learning Path (2.0 intro + lesson)

Module 3 — Script: Turn Your Process into Clear Instruction (3.0 intro + lesson)

Module 4 — Record: Make the Course Easy to Follow (4.0 intro + lesson)

Module 5 — Host: Make Purchase and Access Work (5.0 intro + lesson)

Module 6 — Sell: Make the Offer Inside a Useful Video (6.0 intro + lesson)

Final Project — Publish One Complete, Teachable Course