Beauty Business Blueprint
$9.97
Beauty Business Blueprint
How to Build the Foundation for Selling Beauty Products Online
You have an interest in beauty products. Now you're ready to explore what it takes to build a business around them.
Perhaps you're an esthetician or aromatherapist looking to bring your expertise online. Maybe you create handmade beauty products, represent a beauty brand as an affiliate, or are just beginning to explore the possibilities of selling beauty products online.
Whatever your starting point, knowing about beauty products and knowing how to build an online business are two different things.
Beauty Business Blueprint: Book One — Foundations was created to help you bridge that gap.
This practical, step-by-step guide introduces the foundational elements of building an online beauty business without overwhelming you with technology, complicated strategies, or the expectation that you must have everything figured out before you begin.
Inside, you'll learn how to:
Get clear about the business you actually want to build
Identify your niche and the customers you want to serve
Turn your knowledge, skills, or products into a clear offer
Understand the basic systems an online business needs
Build your online presence without getting buried in technology
Think about pricing, profitability, and the numbers behind your business
Begin building an audience and email list
Create a simple marketing foundation
Develop a realistic 90-day plan for moving forward
This isn't a book about overnight success. It's about building in the right order.
Author Juliette Samuel draws from 20 years of online business and e-commerce experience, 18 years as a licensed esthetician, and 25 years as a certified aromatherapist to share the kind of practical guidance she wishes she'd had when she was learning how to bring her own beauty knowledge and products online.
Along the way, you'll find straightforward explanations, reflection points, practical exercises, and guidance designed to help you move from “I have an idea” to “I understand what I'm building and what I need to do next.”
Whether you're exploring your first online beauty business, bringing an existing beauty practice online, selling products you've created, or building a business around products from another company, Beauty Business Blueprint gives you a foundation you can build on.
Because clarity creates confidence.