
I designed this for people like you and me! We aren't crafty but that doesn't matter as there is still a way to be successful on Etsy without being crafty.
This toolkit contains everything I wish I had when I started my Etsy shop - including the exact steps, worksheets and spreadsheet I still use today:
THE TOOLKIT (14 fillable pages)
My complete step-by-step process, built right into click-and-type pages — not a PDF with blank space, genuinely fillable:
• The full walkthrough — finding a product idea, researching competitors without copying them, setting up your shop, writing listings that get found, pricing so Etsy's fees don't eat your profit, and shipping without losing money on customs and duties
• Product Validation Worksheet — pressure-test an idea before you spend a dollar on it
• Shop Name Brainstorm
• Competitor Research Tracker
• Shop Setup Checklist
• SEO Keyword Brainstorm
• Listing Title Formula & Description Template — the exact structure I use to write titles and descriptions that convert
• Listing Launch Checklist
• Photo Checklist
• 30-Day Launch Plan
• Reflection Page
THE SPREADSHEET
A companion Google Sheet with five tools:
• Product Cost Breakdown — turn bulk pack prices into per-unit costs, so you know exactly what each item in your product actually costs you
• Pricing Calculator — built for real Etsy fees (transaction fee, payment processing, regulatory fee, and GST/HST or your local tax), so the price it gives you actually protects your profit. Works for US or Canadian sellers.
• Inventory Tracker — flags when it's time to reorder supplies
• Listing & SEO Planner — plan your tags and keywords before you publish
• Sales & Profit Tracker — tracks your real profit after fees, cost of goods, and actual shipping costs — not just your revenue
Let's start your non-crafty Etsy journey today!
xo Beth