For digital product Creators, maintaining a consistent presence on Instagram Reels is vital for engagement and sales.
To do this, however, you need to create a lot of content, which can feel overwhelming and lead to burnout and those dreaded creative roadblocks.
In this guide, we’ll show you how to make Instagram Reels quickly without feeling stressed or losing your authentic voice.
By the end, you’ll be able to create 30 Instagram Reels in less than an hour, so let’s get right into it!
1. Use AI Tools to Rapidly Generate Content Ideas
One of the biggest time-wasters in content creation is attempting to brainstorm everything from scratch. It’s inefficient, slows your Reels production, and drains your creative energy.
The solution? Create Instagram Reels using Stan’s built-in AI Creator Assistant: Stanley.
Stanley scrapes your Instagram or TikTok posts to understand your brand’s voice and style. Then, it generates personalized content ideas that sound exactly like you.
To get started, use a prompt like:
- “Based on my recent Instagram posts, suggest 10 topic ideas that will educate and motivate my followers”.
In a matter of seconds, Stanley will give you a list of topics tailored to your voice and your specific Instagram users.
That means no staring at a blank page and no second-guessing your own ideas.
Ideally, you should only spend about 10 minutes on this step, meaning you’ll have plenty of time left to record and perfect your video content.
2. Multiply Each Idea Using the Rule of Three
With 10 solid Reel ideas from Stanley, you can create 30 Reels by applying the Rule of Three. This strategy transforms each idea into three engaging Reels to maximize variety without extra brainstorming.
For every topic you generate, create these three distinct video styles:
- Talking head video: Speak directly to your audience as if chatting with a friend. This format showcases your personality and connects you with your audience.
- Short-form B-roll video: This quick-consumption format is ideal for scrollers who might not turn on sound, while still delivering your message effectively through visual storytelling.
- Trending audio video: Use trending music and sound effects relevant to your niche. These videos often perform exceptionally well due to the algorithm favoring content using popular audio tracks.
The “Rule of Three” is the best way to quickly create Reels without multiplying your workload.
3. Film Your Reels Quickly and Stress-Free
Once you have your content strategy, use these expert tips to film your content as quickly and effectively as possible.
Talking Head Videos
To save time, focus on knocking out all your talking head videos first. Here’s how to do it:
- Set up a simple background.
- Prop up your phone with a tripod or a stack of books.
- Talk naturally into the camera using bullet points to guide you (no need for a full script).
Don’t get bogged down in trying to film a perfect take—you can always edit and trim clips later.
For a bit of extra flair, you can use video editor software like CapCut to add a green screen effect. This allows you to insert screenshots or visuals as a background.
Short-Form B-Roll Videos
The best strategy for these videos is to fill your camera roll with as much footage as possible. So, record multiple clips of you performing everyday actions from several angles. This could include things like:
- Brewing coffee
- Working at your desk
- Walking through a park
- Reading a book
Keep the clips short and remember to leave space in the frame for text overlays.
When it’s time to add the overlays, use text that quickly draws users in and summarizes some of the best insights you can provide on the topic.
Trending Audio Videos
Trending audio videos give you two different options: overlaying text or lip-syncing to the original audio.
If you choose the overlaying option, the text should act as a bridge between the subject of the audio and the specific topic you’re talking about.
If you go with the lip-syncing option, practice your lip movements several times before recording your content. Trust us, trying to lip-sync with no practice isn’t easy!
The most important thing is to keep these short videos light, expressive, and fun to keep viewers engaged.
At the end of the day, trending Reels are all about vibe and relatability, not perfection.
4. Write Captions That Increase Impact
In many ways, captions are the unsung heroes of Instagram Reels. Granted, your video content is what captures attention, but the right caption can turn casual viewers into followers and even paying customers.
Here are some tips on how to create engaging captions that help you scale your Creator business:
- For talking head videos: Expand on the main idea you covered in the Reel. Grab attention with a hook, then add more context, personal insights, and a call-to-action (CTA).
- For B-roll videos: The overlaying text should handle the quick tips, so use the caption to offer additional value and tell more of the story.
- For trending audio videos: Keep your captions short, fun, and punchy. A few extra lines are enough to explain the deeper meaning behind the audio or joke, and increase engagement.
5. Set Up a Weekly Feedback Loop
The four steps we outlined will help you create 30 engaging and converting Instagram Reels in less than an hour. But as an ambitious Creator-Entrepreneur, you won’t want to stop there. The idea is to continuously improve your social media posts by creating a weekly feedback loop.
So, set aside 15-20 minutes each week to review your recent Reels. Create a list of your top five performing posts and your bottom three. To get an idea of why some worked and some didn’t, analyze:
- The topics you covered in each video
- The hooks you used
- Which Reel format performed best
Before long, you’ll start noticing patterns. You’ll see which style, format, and hooks resonate the most with your target audience.
When you identify things that work, double down on them. If something has clearly flopped, don’t torpedo the whole idea. Instead, adjust the hook, tweak the format, or reframe the delivery.
Weekly reviews of existing videos will improve your content creation methods over time, leading to better engagement, more sales, and way less guesswork.
Turn Attention Into Revenue With Stan
Once you’ve started building your audience with Instagram Reels, it’s time to monetize those followers.
Stan provides the ideal platform for this transition from engagement to revenue.
With Stan, you don’t need to create a storefront on ecommerce platforms like WooCommerce or mess around with third-party tools.
You simply:
- Sign up and set up your Stan Store.
- Upload your digital products.
- Add your Stan Store link to your Instagram bio.
When followers click your link, they land on a page where all of your products are available in one place. Plus, visitors can easily check out and pay directly through your Stan Store.
Start your 14-day free trial now and take the first step toward turning your Reels’ momentum into a thriving income stream.
Create Consistently and Start Growing Your Business
Now that you know how to make Instagram Reels, remember that consistency beats perfection every time. Your audience doesn’t expect you to be flawless, but they do expect you to keep showing up.
So, use the steps in this guide to easily create 30 Instagram Reels in less than an hour. This will help you build unstoppable momentum for your brand and get your digital products flying out the (virtual) door.
FAQs
Can I find trending audio clips in the Instagram Music Library?
Yes, you can find trending audio clips in the Instagram Music Library. Simply tap the music icon when creating a reel and navigate to the “Trending” section within the library. Then, add music and voice recordings from trending Reels to your own Reel on Instagram.
Why does my exported video look blurry when uploaded to my Instagram Reels?
Usually, exported video clips look blurry on Instagram Reels due to compression during the exporting process. The best way to avoid this is to export your videos at a resolution of 1080×1920 pixels, which is the standard for Reels.
How long should Instagram Reels be for maximum engagement?
Most of your Instagram Reels should be between 7 and 15 seconds. This is because shorter Reels are more likely to be watched in full and rewatched, which helps boost your engagement rates.