{"id":3820,"date":"2025-10-29T17:41:03","date_gmt":"2025-10-29T17:41:03","guid":{"rendered":"https:\/\/stan.store\/blog\/?p=3820"},"modified":"2026-04-17T15:22:09","modified_gmt":"2026-04-17T15:22:09","slug":"lindsay-hill","status":"publish","type":"post","link":"https:\/\/stan.store\/blog\/lindsay-hill\/","title":{"rendered":"How This Nurse Practitioner Went From Burnout to Six Figures in 7 Months"},"content":{"rendered":"\n
\n

TL;DR<\/h2>\n

After years in corporate healthcare left her burnt out, Lindsay decided to build something of her own. But juggling countless tools and tech hurdles made the process overwhelming\u2014until she found Stan. In just seven months, she simplified everything, scaled past $180K, and built a business that gives her true work-life balance.<\/em><\/p>\n<\/div>\n\n\n

Lindsay Hill<\/a> is a PMHNP (Psychiatric Mental Health Nurse Practitioner) mentor and coach who helps fellow PsychNPs transition from school to practice, build clinical confidence, and learn how to diversify their revenue streams.<\/p>\n\n\n\n

After battling burnout, imposter syndrome, and a traumatic brain injury\u2014all while navigating the challenges of working in large healthcare systems\u2014Lindsay chose to bet on herself. She left her corporate job and opened her own practice while exploring various ways to build an online business.<\/p>\n\n\n\n

Inspired by healthcare Creators she saw online, she began focusing more heavily on growing her social presence and online business in February 2025, using Stan Store as her link in bio storefront.<\/p>\n\n\n\n

The result? Over $180,000 in just seven months.<\/strong><\/p>\n\n\n\n

Find out how Lindsay turned her expertise into a niche online business and quickly scaled to six figures with Stan.<\/p>\n\n\n\n

The Challenge: From Burnout to the Overwhelm of Building Online<\/strong><\/h2>\n\n\n\n

Lindsay spent seven years working in corporate community health, but eventually burned out after a traumatic brain injury and the strains of the COVID-19 pandemic. She was overwhelmed by the limitations of traditional healthcare systems and the pressures of working with insurance providers.<\/p>\n\n\n\n

\n
\n \n\n<\/svg> <\/div>\n
\n “”I wanted to be able to offer my patients more than just medication. I wanted to practice in a way that was more holistic lifestyle-based.” <\/div>\n\n <\/div>\n\n\n
<\/div>\n\n\n\n
<\/div>\n\n\n\n

After quitting her job and taking a six-month sabbatical, she opened her own practice to support patients more holistically. Around the same time, she started to see fellow healthcare providers share social media content and innovative online courses.<\/p>\n\n\n\n

\n
\n \n\n<\/svg> <\/div>\n
\n \u201cI realized maybe I should just stop doing what I think I should be doing and take some risks. That\u2019s when I went on social media.\u201d <\/div>\n\n <\/div>\n\n\n
<\/div>\n\n\n\n

Duct-Taping Tools Together Just to Keep Up<\/strong><\/h3>\n\n\n\n

At first, Lindsay was worried about how others\u2014especially her patients\u2014would perceive her social content. Nevertheless, she tried focusing on providing free value and gradually began building an audience and connecting with others in the industry.<\/p>\n\n\n\n

The turning point came when Lindsay saw a Facebook post from a fellow PsychNP sharing about the growing demand for mentorship. Unlike many healthcare programs, there\u2019s no standardized approach or hands-on residency program to get young PsychNPs comfortable practicing, leaving many desperate for support.<\/p>\n\n\n\n

\n
\n \n\n<\/svg> <\/div>\n
\n “You’re expected to know how to do your job, and it’s very rare to find a job these days where you get good mentorship. I happened to get good mentorship, but that’s so uncommon now. And the anxiety was crippling for me when I graduated from school\u2014even with mentorship.” <\/div>\n\n <\/div>\n\n\n
<\/div>\n\n\n\n

Lindsay saw an opportunity to help those in a similar career path. She began offering 1:1 coaching and group programs to address gaps in nurse practitioner education, focusing on PsychNPs specifically.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
\"Lindsay<\/a><\/figure>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n

But managing the technical side of her business was overwhelming. She tested multiple platforms without much success\u2014and when her business structure changed in January 2025, she suddenly had to manage it all on her own.<\/p>\n\n\n\n

\n
\n \n\n<\/svg> <\/div>\n
\n \u201cI tried so many different platforms to sell and host it, because I had never done anything like that. I didn\u2019t realize how much harder it would be to create content online\u2014then sell a program, get the word out, create checkout pages and lead magnets, and grow an email list. It was all so new.\u201d <\/div>\n\n <\/div>\n\n\n
<\/div>\n\n\n\n

That\u2019s when she knew she needed an easier, faster way to run her business\u2014and that\u2019s exactly what led her to Stan.<\/p>\n\n\n\n

The Solution: Simplifying It All With Stan<\/strong><\/h2>\n\n\n\n
\"Lindsay<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Once Lindsay found Stan Store, everything changed. She and her husband went all-in on Stan in February 2025, drawn to its user friendliness and simple design. Lindsay says switching has saved them hours each week by consolidating all the various aspects of her business in one place, rather than juggling multiple tools.<\/p>\n\n\n\n

\n
\n \n\n<\/svg> <\/div>\n
\n \u201cI was literally duct taping together a website, CRMs, checkout carts, email lists…And now, it\u2019s all in one link in bio. One page. I can launch offers instantly and test out messy ideas.\u201d <\/div>\n\n <\/div>\n\n\n
<\/div>\n\n\n\n

The platform’s simplicity and speed make it easy for her to quickly experiment with new or updated offers, which she believes is crucial to her success. “Stan has given me the ability to iterate and try new things in a way that’s not so clunky and time-consuming,” she explains.<\/p>\n\n\n\n

Now, Lindsay uses her Stan Store<\/a> as her main digital storefront, selling everything from her PsychNP bootcamp<\/a> and playbooks<\/a> to live coaching and freebies<\/a>. And her audience\u2019s response has exceeded her expectations\u2014bringing in more sales in less time than she could\u2019ve imagined.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
\"Lindsay<\/a><\/figure>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n

The Results: Work-Life Balance and $180K in 7 Months<\/strong><\/h2>\n\n\n\n
\"Lindsay<\/figure>\n\n\n\n
<\/div>\n\n\n\n

Since joining Stan, Lindsay\u2019s business has grown rapidly to six figures in just seven months. And this past August, she hit her highest income month\u2014earning over $55,000 without a single paid ad.<\/p>\n\n\n\n

This success has given her much more control over her schedule. Now, she gets to maintain her private practice part-time, working with patients 10-15 hours per week\u2014a sharp contrast to her former 7 AM to 5 PM corporate schedule.<\/p>\n\n\n\n

Lindsay says the time freedom her online business has given her has been life-changing, allowing her and her husband to spend more time with their kids and travel for long periods while still making sales.<\/p>\n\n\n\n

\n
\n \n\n<\/svg> <\/div>\n
\n “I remember all of a sudden sales coming in and seeing the traffic to our Stan Store. My husband and I were really jarred. We were like,\u00a0‘Wow\u2014this is crazy.'” <\/div>\n\n <\/div>\n\n\n
<\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
\"Lindsay<\/a><\/figure>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n

What\u2019s Next: Expanding Her Impact<\/strong><\/h2>\n\n\n\n

As her business grows, Lindsay plans to reinvest what she earns back into her programs, bringing her students fresh content, guest lecturers, and even more value on social media. Her vision is to continue helping nurse practitioners\u2014especially women\u2014achieve better work-life balance, improve their mental health, and find the confidence to lean into something they actually<\/em> enjoy.<\/p>\n\n\n\n

She continues to build her platform around raising awareness for mental health, emphasizing the importance of coping skills and normalizing uncomfortable emotions. And as fierce advocates of Stan, she and her husband are also exploring ways to help other entrepreneurs leverage the platform for their businesses.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
\"Lindsay<\/a><\/figure>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n

Her advice to fellow Creators? Show up consistently\u2014even when it\u2019s hard or you\u2019re doubting whether it\u2019ll work. \u201cIt does take that consistent grind before you see the payoff. And I think a lot of people throw in the towel before they get to that point,\u201d Lindsay emphasizes.<\/p>\n\n\n\n

Ready to build a business doing what you love?<\/strong> Stan Store is the easiest way to start. Try it free<\/a> and see why Creators in every niche choose to build their business through Stan.<\/p>\n\n\n\n

<\/div>\n\n\n
\r\n

\r\n Follow Lindsay\u2019s journey: <\/h4>\r\n\r\n