{"id":9117,"date":"2026-05-28T09:11:08","date_gmt":"2026-05-28T09:11:08","guid":{"rendered":"https:\/\/stan.store\/blog\/?p=9117"},"modified":"2026-05-28T09:11:10","modified_gmt":"2026-05-28T09:11:10","slug":"samoan-scientist","status":"publish","type":"post","link":"https:\/\/stan.store\/blog\/samoan-scientist\/","title":{"rendered":"Amy Spent 10 Years Building Samoan Scientist. Stanley Tripled It in 8 Months."},"content":{"rendered":"\n
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TL;DR<\/h2>\n

Amy (@Samoan_Scientist) spent 10 years posting on Instagram without much traction. She started using Stanley<\/a> to speed up content experimentation, brainstorm fresh ideas, and figure out what works for her audience. And in just 8 months, she grew her following by 220%, racked up 7.7M+ views, and started earning consistent monthly income from her Stan Store<\/a> for the first time.<\/em><\/p>\n<\/div>\n\n\n

Amy Maslen-Miller is a scientist and Creator who\u2019s passionate about breaking down science in a way Samoan communities can see themselves in.<\/p>\n\n\n\n

Her brand, @Samoan_Scientist<\/a>, aims to empower the people of the Moana through culture, science, and storytelling. But after 10 years of posting on Instagram with barely any traction, she was beginning to doubt whether people actually resonated with her content.<\/p>\n\n\n\n

That all changed when she started using Stanley. In 8 months, Amy grew her Instagram account from 8K to 25.9K followers, hit 1M+ views on a single post, and began consistently making sales through her Stan Store.<\/p>\n\n\n\n

We\u2019re breaking down how she did it and why Stanley has become her go-to tool for growing her Creator business.<\/p>\n\n\n\n

\"Amy
Photo credits: @southsides<\/a><\/em><\/figcaption><\/figure>\n\n\n\n

10 Years of Posting Without Real Traction<\/h2>\n\n\n\n

Amy started Samoan Scientist back in 2015, but struggled to get much reach. She was posting consistently, but with limited engagement, it was hard to understand which topics her audience found useful.<\/p>\n\n\n\n

She wasn\u2019t always sure what to post, so she kept experimenting with various content strategies based on GaryVee\u2019s social media framework to see what would stick.<\/p>\n\n\n\n

Eventually, Amy realized she needed to approach her social content like a scientist: running daily tests, reviewing the results, and making small adjustments along the way.<\/p>\n\n\n\n

But as a busy PhD student, she didn\u2019t have much time to spare. She needed a tool that could help her quickly iterate on content while staying true to her voice\u2014which led her to Stanley<\/a>.<\/p>\n\n\n\n

How Stanley Sped Up Amy’s Experimentation<\/h2>\n\n\n\n

Amy says social media is kind of like an experiment. You need to put in the reps to see what works and what doesn’t. So she committed to posting on Instagram 3 times per day, trialing a variety of formats and topics to figure out what resonated.<\/p>\n\n\n\n

Stanley sped up that process, helping her:<\/p>\n\n\n\n