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The Durable Creative

The Durable Creative

THE DURABLE CREATIVE : Thrive in the Age of AI

You spent years building your craft. The tools you learned on have already changed, and they'll change again. What carries you through isn't any one tool. It's your judgment: your taste, your decisions, your instinct for what a project needs.

The Durable Creative is a 75-minute system for working creatives who want to stop worrying about AI and start using it on their own terms.

You'll learn how to:

  • Spot the parts of your work worth protecting, and the parts to hand off

  • Direct AI like a collaborator instead of competing with it

  • Describe your value to clients and employers without naming a single tool

  • Build habits that keep you current as the tools keep changing

This course is for editors, designers, filmmakers, musicians, writers, and anyone who makes things for a living and wants a steady answer to "what happens to my career now?"

No tool tutorials. Nothing that expires in six months.

Your instructor

Dave O'Brien spent 20 years making movies with Oscar and Emmy award winning talent, and ten of those years teaching future filmmakers at top film schools. As Chief Creative & Innovation Officer for CreatorUp, he works with AI video tools every day, and he built this system to give himself, and now you, some steady ground as the technology shifts.

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