The Team Coaching Playbook
$97$127
I have spent most of my career in the room when teams were not telling the truth. Not lying. Just not saying the thing everyone already knew. The estimate that was fiction. The dependency nobody owned. The teammate who checked out three sprints ago.
You cannot motivate a team into honesty. You build it, one structure and one conversation at a time, until candor stops feeling brave and starts feeling normal.
That is what this playbook is. Not theory. Plays. Each one came from a real situation where I needed something to do, not something to believe. Every play follows the same shape so you can scan it fast: when to use it, the steps, and what to watch for, because every play has a way it goes wrong.
Inside you get the full arc, from a brand new team to one that runs itself without you:
• The five coaching stances and when to move between them
• A fast six dimension diagnostic for reading any team
• The honest stage model, from Assembling to Renewing, and where teams actually get stuck
• Plays for new teams, stuck teams, silent teams, dominant voices, burned out teams, distributed teams, and teams that do not want a coach
• Chartering, working agreements, meeting triage, decision making, clean confrontation, retros that change behavior, and one on ones that move something
• What to measure so the gains hold after you step back
• A 30/60/90 plan for your first ninety days with a team
This is for agile coaches, Scrum Masters, Release Train Engineers, delivery leads, engineering and team managers, and consultants who coach teams. If your team is capable but stuck, or growing fast and starting to fray, this is built for you.
Written by Taz Brown, a Release Train Engineer and SAFe Program Consultant who has spent years in the middle of large delivery efforts watching good intentions fall apart when candor goes missing.
Buy it once. Run one play this week. That is where it starts.
Stay sharp.
What’s included (bullets)
• 69 page premium PDF playbook, designed and print ready
• Editable Word companion that opens in Google Drive, so you can adapt it to your teams
• More than thirty plays, tools, and reference tables
• Printable worksheets: Team Charter Canvas, Working Agreements, Retro That Sticks, Decision Log
• Quick reference cheat sheets for the stances, the health dimensions, and decision methods
• Brand charts on team health, flow, meeting value, and where teams stall
• Your 30/60/90 first ninety days plan
FAQ
Is this for new or experienced coaches?
Both. New coaches get a clear system and exact moves. Experienced coaches get language and structures they can hand to a team.
Do I need to work in agile or SAFe to use it?
No. The plays work for any team that has to decide and deliver together. The examples lean on delivery work because that is where I live, but nothing here is framework specific.
What format do I get?
A premium PDF plus an editable Word document. The Word file opens and previews in Google Drive and is yours to adapt.
Can I use the worksheets with my own teams?
Yes, for your own professional practice. If you want to license the material to run paid sessions or distribute it across an organization, email me and we will sort it out.
How do I get it?
Instant digital download after checkout. Any trouble, email taz@tazbrownstrategies.com and I will get you sorted.