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Darius Mora

I help consumer apps acquire more installs and turn those into paying subs

Custom 30-Day App Growth Strategy ($10.000)

Custom 30-Day App Growth Strategy ($10.000)

Your team can ship anything. It's never had a marketer.

That's a specific kind of stuck. The product's good, the engineering's fast, and the distribution plan is a Slack channel where someone occasionally posts a TikTok.

This is the whole front half of your funnel, designed for your app.

What we build

Positioning. Who the app is for, what they already believe, and the promise you lead with.

Audience. Where that person already is, and what they already watch.

Channels. Which platforms are worth your time and which are a tax.

Content. Your pillars, your formats, your hooks, and ninety days of direction.

Creators. Whether to use them, who, at what price, and what the brief says.

Production. How your team makes enough of it without hiring an agency.

Measurement. What to watch weekly, and what to ignore.

How it runs

Diagnose. We collect your data, use the product, read your content, interview whoever's been doing marketing, and find where attention is actually being lost.

Prioritize. We identify the few constraints doing the most damage.

Design. We build the positioning, the strategy, the content system, and the order to run it in.

Transfer. We present the playbook, run a working session with your team, and make sure they can execute it without us.

Why both of us

Maria owns the half that decides whether the right people ever find you. Darius owns everything that happens after they do, which is how we make sure the installs we send you are worth having. Most advisors are strong on one half of that and guess at the other.

Every playbook is custom

There are no recycled frameworks, because your constraint isn't the same as the last app's. What you get is written for your product, your audience, your team and your data.

Our role

We provide the strategy, the systems and the guidance. Your team owns implementation. We don't run campaigns, produce content, manage creators, or replace your marketing hire.

Investment

Engagements start at $10.000. Final pricing depends on the size of the app, the complexity, the data available and the level of support required.

Apply below and tell us what's limiting growth right now.

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