
Most listing checklists tell you what to add. This one tells you what to cut — because the things hurting your listing are usually already in it.
Wrong photos. Redundant language that gets filtered out by search. Rules that signal the wrong kind of landlord to the wrong kind of tenant. Most landlords have at least two of these and don't know it.
➤ Built from 800+ consulting calls and listing reviews, this covers:
What to remove from your listing immediately
What a well-optimized listing actually needs
Photo best practices most photographers won't tell you
Which 3 platforms are worth your time (and why you don't need more)
How to think about pricing, deposits, and pet policy
Free. Takes 5 minutes. Most people find at least one thing they didn't know was costing them tenants.