
Sellers push back. They question the price. They bring up Zillow. They tell you what their neighbor sold for—or that another agent promised them more.
The difference isn't having the perfect comeback. It's knowing how to lead the conversation with confidence.
In this FREE guide, I'm sharing 5 of the most common seller objections I've encountered during nearly three decades in real estate—and the practical language I use to handle them.
You'll learn how to respond when a seller says:
• “Our home is worth more than the comps.”
• “My neighbor sold for more.”
• “Can't we just try a higher price first?”
• “Zillow says it's worth more.”
• “Another agent said they could get more.”
You'll get the strategy behind each response, what to say, and my key rule for handling the conversation without arguing with the seller.
Download it FREE and keep it handy for your next listing appointment.