From Proforma to Profit
$147$197
Stop looking at revenue alone. Learn how to evaluate the numbers behind a short-term rental investment.
Whether you're a real estate agent working with investor clients or an investor evaluating your next property, understanding a proforma can help you make more informed decisions.
In this practical guide, Kelly French walks you through the key numbers and considerations that go into analyzing a short-term rental (STR) opportunity.
What You'll Learn:
Cash-on-Cash Return: Understand how to evaluate returns based on the cash you've invested.
Cap Rate: Learn what cap rate measures and how it differs from cash-on-cash return.
Net Income and Cash Flow: Look beyond gross revenue to understand projected income after expenses.
Annualized Appreciation: Explore how historical market appreciation can help you evaluate long-term potential.
Real Estate Tax Strategies: Learn the basics of standard depreciation, cost segregation, bonus depreciation, and potential short-term rental tax advantages.
What's Included:
Step-by-step training video
Downloadable STR proforma template
Practical workbook to follow along with the training
Proforma cheat sheet to help you start evaluating properties in your market
Who Is This For?
Real estate agents who want to better serve investor clients
Investors exploring short-term rental opportunities
Anyone who wants to better understand the numbers behind an STR investment
A proforma is a projection, not a promise. The goal is to understand the assumptions, evaluate the potential risks and returns, and make more informed investment decisions.
Get started today and learn how to go From Proforma to Profit.