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Lawanda Brooks The Salon Profit

For Salon Pros ready to go from surviving to thriving & profit on purpose.

Book a 1:1 Salon Coaching - 8 Week Program

Book a 1:1 Salon Coaching - 8 Week Program

$5,997

BOOKED TO BANKED™

The 8-Week Private Salon Profit Coaching

1-on-1 coaching through the Booked. Balanced. & Banked.™ Blueprint

You don’t need another salon course sitting in your inbox. You need someone to help you work the plan for YOUR salon.

You can be booked.

You can have clients.

You can have great sales weeks.

You can even raise your prices.

And still wonder:

“Why am I working this hard and not keeping enough money?”

That’s because being booked and being profitable are two different things.

Booked to Banked™ is an 8-week private, one-on-one salon profit coaching experience where I personally guide you through the Booked. Balanced. & Banked.™ Blueprint—chapter by chapter.

We won't just read the book.

We’ll use it.

We'll sit down with your salon, your prices, your services, your expenses, your clients, your schedule, and your numbers and turn what you're learning into a plan you can actually implement.

This Is Coaching, Not Just Content.

There’s a big difference between knowing what you should do and having someone help you figure out how to do it in your business.

During our private coaching sessions, we'll work through the Blueprint together.

You'll have an opportunity to ask questions.

We'll look at what you're currently doing.

We'll identify what isn't working.

We'll work through the calculations and worksheets.

We'll determine what needs to change.

And you'll leave each session with clear action steps to implement before we meet again.

**The Blueprint gives us the roadmap.

Your salon gives us the numbers.
Our coaching sessions turn it into your plan.**


WHAT WE’LL WORK THROUGH

Week 1 — The Profit Reset

Where is your salon financially right now?

Before we try to grow anything, we're establishing your starting point.

We'll look at your current sales, expenses, owner pay, client count, schedule, debt and financial habits.

The goal is clarity before correction.

Week 2 — Know Your Number

What does your salon actually need to make?

We'll begin turning your expenses and financial goals into numbers you can understand and manage.

You'll work toward knowing your:

Monthly number → Weekly number → Daily number → Client number

No more opening the salon and simply hoping you have a good day.

Week 3 — Price for Profit

Are your services priced to support the business you're trying to build?

We'll work through your pricing and service costs instead of basing your decisions on what the salon down the street charges.

We'll look at product usage, time, operating costs and profitability so you can make better pricing decisions.

Week 4 — Build Your Money Plan

Your money needs a plan before you spend it.

We'll work through your salon expenses, cash flow and money habits.

You'll begin developing a system for looking at what came in, what went out, what's coming due and what the salon needs to produce next.

Week 5 — Make Every Client More Profitable

Before we chase more clients, let's look at the clients you already have.

We'll examine your average ticket, retail opportunities, service upgrades and revenue per client.

The goal isn't to squeeze more money out of clients.

It's to build a stronger business while creating more value for the people you already serve.

Week 6 — The Marketing Vault™

Stop marketing only when the appointment book gets slow.

We'll work through repeatable strategies for attracting clients, retaining clients, generating referrals and bringing previous clients back.

You'll begin creating a marketing system instead of relying on random posting and last-minute discounts.

Week 7 — Protect Your Money & Your Business

A profitable salon should eventually give its owner breathing room.

We'll work on areas such as owner pay, debt obligations, savings, financial emergencies and creating a plan for time away from the salon.

Because you shouldn't have to panic financially every time you need to take a day off.

Week 8 — Your Banked Salon Plan

Now we put everything together.

We'll review what you've discovered during the previous seven weeks and create your personal 90-Day Salon Profit Plan.

You'll leave knowing what you're working toward, what numbers you're watching and what actions need to happen next.


WHY 1-ON-1?

Because your salon isn't everybody else's salon.

Your rent is different.

Your prices are different.

Your expenses are different.

Your clientele is different.

Your schedule is different.

Your team may be different.

And your financial goals are different.

That's why I don't want to hand you a formula and tell you to figure everything out by yourself.

We're going to work through YOUR business together.

When something doesn't make sense, ask me.

When you discover a problem in your numbers, we'll talk about it.

When you're unsure about a pricing decision, bring it to coaching.

When you need help implementing something from the Blueprint, that's what our sessions are for.


THIS PRIVATE COACHING IS FOR THE SALON OWNER WHO IS SAYING...

“I'm making money, but I don't know where it's going.”

“I'm booked, but I'm still financially stressed.”

“I don't know what my salon needs to make every day.”

“I'm afraid to raise my prices.”

“I pay everybody else before I pay myself.”

“I need more clients.”

“I don't understand my numbers.”

“I'm tired of working harder without feeling like I'm getting ahead.”

If that sounds familiar, I don't want to simply tell you to work more.

I want to help you understand what's happening inside the business.


WHAT YOU'LL WALK AWAY WITH

By the end of our eight weeks together, my goal is for you to have greater clarity around:

What your salon costs to operate.

What your salon needs to make.

What your services are really costing you.

Whether your pricing supports your goals.

Where your salon money is going.

How much your clients need to spend.

Where profit may be leaking.

How to market more intentionally.

How to begin planning for owner pay, savings and time away.

And most importantly:

A 90-Day Salon Profit Plan built around YOUR salon.


YOUR BOOKED. BALANCED. & BANKED.™ BLUEPRINT IS PART OF THE EXPERIENCE

The Blueprint isn't something I'm giving you just to add value to the offer.

It's the foundation of our coaching.

We're going through it chapter by chapter.

You're going to write in it.

Calculate.

Answer the questions.

Complete the worksheets.

Bring your questions to coaching.

Implement what we discuss.

And come back so we can evaluate what happened.

Think of the Blueprint as your salon profit roadmap and me as the coach helping you navigate it.


YOU DON'T NEED MORE INFORMATION.

You need implementation.

There are plenty of videos telling salon owners to raise their prices.

Get more clients.

Post more.

Sell retail.

Work smarter.

But the real question is:

What does YOUR salon need?

That's what we're going to find out.

You already know how to serve your clients.

Now it's time to understand the business behind the chair.

BOOKED TO BANKED™

8 Weeks. 1-on-1. Your Salon. Your Numbers. Your Plan.

Stop guessing about your money.
Stop building your prices around everybody else.
Stop measuring success by how busy you are.

It's time to build a salon that doesn't just make money—

but knows what to do with the money it makes.

Booked is good.
Balanced is freedom.
Banked is the goal.™

APPLY FOR PRIVATE COACHING →

Work Through the Blueprint With Me

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