The LinkedIn Visibility Audit Worksheet

Most profiles are biographies. Yours needs to be a pitch.

LinkedIn isn't a digital business card — it's a search engine. Recruiters type in keywords exactly like they'd Google something. If your profile isn't built to be found, it doesn't matter how impressive you are.

This is a genuine working document — not a quick checklist. Block 45-60 minutes, open LinkedIn alongside it, and rebuild section by section:

Headline
About
Featured
Experience
Skills
Settings

For each one, you'll see what recruiters actually see, write down what your profile probably says now, and rebuild it into something that gets you found and chosen.

The LinkedIn Visibility Audit Worksheet

Most profiles are biographies. Yours needs to be a pitch.

This is a genuine working document — not a quick checklist. Block 45-60 minutes, open LinkedIn alongside it, and rebuild section by section:

Headline
About
Featured
Experience
Skills
Settings

For each one, you'll see what recruiters actually see, write down what your profile probably says now, and rebuild it into something that gets you found and chosen.