
Imagine dream clients googling their symptoms - not your name, not what you do, just the problem they're sitting with - and landing on your website.
Reading it.
Feeling like you wrote it for them.
Enquiring.
I know, right???
Let's quickly come back to earth for a minute...
Just to clarify: you've got a brilliant business.
You've got clients who love you, results that speak for themselves, a reputation that's growing, but your online presence is not keeping up.
If we're being brutally honest, (it's the only way I roll), your website doesn't fully represent you. It doesn't accurately convey who you are, what you do, who you're for. It doesn't align with where you're at or where you're going. It's not connecting the dots for Google (or for the women landing on it who should be clicking enquire but aren't).
That's not a "post more on Instagram" problem.
That's a strategy problem. And hot damn, I've got you.
Known For It fixes that.
Tell me about Known For It
In Known For It, I build you a bespoke strategic visibility roadmap that'll turn your website into your leading visibility asset because it accurately represents your business, attracts the right people, and makes you look like exactly what you are: the real deal, the obvious choice, the big dog.
How?
This is not a surface-level audit or a generic SEO template with your name slapped on it.
Before I build your roadmap, I look at the full picture:
I go DEEP into what you sell, what’s most profitable, what you want more of, who you actually want to attract, what they’re searching for before they know your name, what your website is currently saying, where trust is leaking, what visibility assets already exist, and what’s missing...
I get FORENSIC with this.
So when I map your next steps into a clear phased plan, they’re not generic SEO (search engine optimisation) tasks. They’re strategic moves based on your business, your goals, your buyers and the authority you want to build.
You finally have a website that sounds like you and speaks directly to the woman who needs you - before she even knows your name exists.
You have visibility assets that showcase your expertise, compound your reputation, and work in the background without you having to be constantly on.
You get net new enquiries from people who found you because your content answered exactly what they were searching for.
You stop being the best-kept secret in your industry. You become the established name, the authority, the one Google surfaces when your dream client is typing her problem into the search bar at 11pm.
*results not guaranteed, HOWEVER we will work bloody hard to make this your reality.
First, you fill in my onboarding questionnaire (sent to you in your confirmation email).
Then we get on a call (booking link included in your confirmation email) and I pull the rest out of your head: your goals, your long-term plans, your dream clients, the offers you want more of, the work you'd happily ditch. I want to know everything before I touch a thing.
Then I get to work, building your roadmap in three phases:
Phase 1: Fix what you've already got. We strengthen weak foundations, improve key pages, boost trust signals, tighten messaging and make your current presence work properly.
Phase 2: Build what's missing. The pages, assets and visibility gaps that your business should already have ie the ones losing you enquiries right now. We fill them in.
Phase 3: Grow your authority. The 6-12 month content and visibility strategic moves that make you the go-to in your space, I'm talking not just findable, but genuinely trusted.
A clear, phased roadmap you can actually follow, showing:
what to refine
what to fix
what to build
what order to do it in
and where your biggest opportunities sit
You're done being the best-kept secret in your industry.
You've already got visibility assets but your online presence hasn't caught up with how fabulous you are IRL.
You have wild ambition to shoot for the moon (and are willing and ready to put the effort in to get there).
You're done winging it and ready for a proper plan, created for you, by a ten-year visibility specialist.
Is this just an SEO audit?
No. The roadmap looks at the bigger picture: your messaging, your authority, your structure, your gaps, your goals. Search visibility is part of it, not the whole of it.
Is this for someone just starting out?
No; this works best when there's already a real business with real substance behind it. You've got the goods. We're making sure your online presence shows it.
Do you implement it for me?
No. The roadmap is yours to take away and use yourself, with your team, or as the brief for further support down the line.