Webinar: Beyond the Brand Deal - Creator Equity

The smartest creators are no longer trading their influence for one-off checks. They're negotiating ownership. A single viral campaign can put a company on the map, and the creators who hold equity in that company profit from everything that follows, including the exit.

Join Shermin Lakha, Esq., founder of LVLUP Legal, for a free live training on how creator equity deals actually work, from the attorney who negotiates them.

In one hour, you'll learn:

• Why creators are shifting from brand deals to ownership, and how to know when equity is worth more than cash

• What your equity is actually worth, and what happens to it when the company sells

• Advisor roles vs. SPVs, and which structure fits your deal

• How to trade services for equity instead of payment, and how to protect yourself when you do

• The documents you'll be asked to sign, and the confusing legal terms inside them, decoded

Built for both sides of the table. Creators will learn what to ask for. Brands will learn how to structure equity partnerships that attract top talent.

Save your seat. Registration is limited, and the replay will not tell you what to negotiate. Being in the room will.

September 23 | 6:00pm ET | Live on Zoom | Free