
i asked “pakistani cool girls, where do you shop??” because i love ethnc but needed something new and different. you all showed up with 649 comments, and i got so overwhelmed i literally said send help.
someone in the comments said “this comment section goes so hardddd” and they were right. so i went through every comment and turned it into one guide. no gatekeeping, and every brand is tagged and linked so you can just tap and shop.
what’s inside:
the most tagged brands from the comments
luxe and formal, for weddings, festive and occasion wear
pakistani casual, for everyday eastern, co-ords and fusion
western wear, from basics and tees to streetwear
jewelry, bags, shoes and khussa, hair accessories and press-ons
where to shop in person in lahore for shawls, khussa and fabric
a “more to explore” list of brands that kept getting tagged
it’s a canva doc you can open on your phone and tap through brand by brand, whether you’re planning a trip to pakistan or just want new pieces.